How to write a press release for print media

It's estimated that approximately The Company today announced the appointment of Indigo Natural Products Management to represent Buddha Brands in the natural food channel across Canada. In a survey and analysis of direct marketing agencies by The Manifest, Gunderson Direct was named as one of the top 25 direct marketing agencies worldwide.

How to write a press release for print media

Tweet Shares A book press release is an important part of your book marketing effort, you know it, I know it, the guy next door knows it. With the right mindset and an understanding of industry conventions, you can write a magnetic press release that is too good to pass up.

How to Write a Press Release (Featuring 5 Samples) - Express Writers

But, first things first. Format is crucial and is not to be underestimated.

how to write a press release for print media

If you get the format right, you are halfway there. The other half is getting it in front of the right people: Click here to open our recommended press release distributor in a new window.

Download a book press release template You can download my preferred book press release template here: Stick to one A4 page or approximately words if it is in the body of an email.

Headlines and email subject lines Think of your headline as your first impression. A great headline promises the reader that it is worth their time to keep reading. Headlines should be bold, brief and eye-catching. If you are emailing a press release, copy and paste your headline into the subject line of the email.

Just to clarify, your headline will be in the subject line as well as in the body of the email. Include links to images I cannot stress this point enough. You need to make it easy for journalists to publish your press release so give them everything they need right from the start.

Make sure that you have a clear head and shoulders shot of yourself as well as a clear image file of your book cover available. Date and city Remember to date the news release at the start so the journalist can see how old or new the story is.

It is also customary to include your city next to the date. The first paragraph The first paragraph should sum up your story in about words. Who, What, Where, When and Why. These questions will get to the point of your story in no time.

11 Steps to Writing a Press Release (Samples Included)

Subsequent paragraphs In the next two or three paragraphs you can add more detail to substantiate your headline and introduction. Remember, your headline promised the reader that it would be worthwhile to read your release so now is your chance to keep your promise.

Quotes add value Including a quote in your press release adds value and an extra dimension. You could include a quote from a review, a reader, a blogger or even from yourself.Jun 13,  · Headline. Opening sentence. Body. (What’s the story, why does it matter?) Contact information. These are the ingredients of a successful press release.

A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, faxed, or e-mailed to assignment editors and journalists at newspapers, magazines, radio stations, online media, television stations or .

Press @ AWeber. Stay up to date on the latest company news from AWeber and see what major media outlets are saying about us. About PR Newswire.

Feedback Survey

For more than 60 years, PR Newswire has helped public relations, marketing, corporate communications, and investor relations professionals achieve their communications goals – from building awareness with new audiences and gaining media pickup, to managing reputation and inspiring investor confidence – and make the most of their campaign and content investments.

Brumby Elementary, MUST Ministries to Serve Families in Need with New Food Pantry. Posted: 11/19/ Students in Aiden’s Target class may have shared their classmate’s view of the world before they joined the Pantry Pals team to help stock the shelves of Brumby’s new food pantry.

PRINT MEDIA. Most of the efforts chapters make in public relations are through forms of print media, primarily newspapers.

A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, faxed, or e-mailed to assignment editors and journalists at newspapers, magazines, radio stations, online media, television stations or . Event Press Release. Jump right to the 'Sample Event Press Release Template' Out off all the press release types we get, 'Event Press Releases', contain the most mistakes. Below you'll find directions on how to write an 'Event Press Releases'. Press @ AWeber. Stay up to date on the latest company news from AWeber and see what major media outlets are saying about us.

These are usually the most visible outlets on college campuses, especially school newspapers, and in the local community.

The 3 Best Ways to Write a Press Release (with Example)